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Download FREE Sample Here for Test Bank for Retailing Management 9th Edition by Levy. Note : this is not a text book. File Format : PDF or Word
SECTION I ? THE WORLD OF RETAILINGIntroduction to the World of RetailingTypes of RetailersMultichannel RetailingCustomer Buying BehaviorSECTION II ? RETAILING STRATEGYRetail Market StrategyFinancial StrategyRetail LocationsRetail Site LocationHuman Resource ManagementInformation Systems and Supply Chain ManagementCustomer Relationship ManagementSECTION III ? MERCHANDISE MANAGEMENTManaging the Merchandise Planning ProcessBuying MerchandiseRetail PricingRetail Communication MixSECTION IV ? STORE MANAGEMENTManaging the StoreStore Layout, Design, and Visual MerchandisingCustomer Service
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